Aimed at working families who want to keep up with seasonal trends without compromising on value, the advert highlights the brand’s department store offering through the latest clothing and homeware looks, as well as pointing shoppers to value-add offerings including Studio.co.uk’s free personalisation service.

From concept and storyboarding through to production, APS Group managed the entire process at its in-house creative agency in Stockport, Greater Manchester.

Commenting about the new look TV campaign, APS Group Group Creative Director said: “It was important that the TV campaign championed the ‘wow’ aspects of Studio Retail’s new brand. Our executions needed to be colourful, fun, engaging and reflect the evolution of the brand. The team at APS Group is immensely proud of the TV adverts and we can’t wait to see the reaction to our work.”

Running throughout April and May, the adverts were directed by Bethan Sellers at The Gate Films and aim to delight and surprise people with fun scenarios that lead into products being showcased and prices displayed all with a sonic ‘Wow’ taken from the Kylie Minogue track of the same name. They form a key part of increased marketing efforts to drive continued growth by Studio, and will be aired in their first week in marquee ITV spots around Coronation Street on Monday 8^th April and Britain’s Got Talent on Saturday 13^th April booked by Mediacom Manchester.

Speaking about the new brand and TV campaign, Studio.co.uk Marketing Director said, ‘‘We’re delighted with the TV execution by APS Group for our new brand campaign, which delivers the consistency and impact we were looking for as we continue to grow awareness of Studio.co.uk as a leading digital value retailer. We’re excited for our customers to see our latest products and to see the effect this has on our ongoing growth”

Aimed at working families who want to keep up with seasonal trends without compromising on value, the advert highlights the brand’s department store offering through the latest clothing and homeware looks, as well as pointing shoppers to value-add offerings including Studio.co.uk’s free personalisation service.

From concept and storyboarding through to production, APS Group managed the entire process at its in-house creative agency in Stockport, Greater Manchester.

Commenting about the new look TV campaign, APS Group Group Creative Director said: “It was important that the TV campaign championed the ‘wow’ aspects of Studio Retail’s new brand. Our executions needed to be colourful, fun, engaging and reflect the evolution of the brand. The team at APS Group is immensely proud of the TV adverts and we can’t wait to see the reaction to our work.”

Aimed at working families who want to keep up with seasonal trends without compromising on value, the advert highlights the brand’s department store offering through the latest clothing and homeware looks, as well as pointing shoppers to value-add offerings including Studio.co.uk’s free personalisation service.

From concept and storyboarding through to production, APS Group managed the entire process at its in-house creative agency in Stockport, Greater Manchester.

Commenting about the new look TV campaign, APS Group Group Creative Director said: “It was important that the TV campaign championed the ‘wow’ aspects of Studio Retail’s new brand. Our executions needed to be colourful, fun, engaging and reflect the evolution of the brand. The team at APS Group is immensely proud of the TV adverts and we can’t wait to see the reaction to our work.”

We’ve been ranked 2nd place out of 200 of the UK’s top private companies for international sales growth in the Sunday Times HSBC International Track 200. This also means we’re the highest ranking North West based company to feature in the list.

It comes after a growth in international sales between 2013 and 2015, with overseas revenues climbing
203.49% to £18.5 million in 2015.

Total revenue from Group sales peaked at £82.8 million in 2015.

Nick Snelson, managing director of APS Group, said: “International growth is critical to our strategy as a business. We are honoured to be listed alongside some of UK’s global businesses. To enter the list for the first time at number two is testament to our international reach as a company and the hard work and tenacity of our teams.

Working with vendors in more than 120 countries worldwide, backed up by an international customer service centre and our enabling technology, we’re helping our clients balance global control with local execution. Our aim is to continue to expand our international partnerships and presence.”

We join fellow North West companies such as fashion retailer Missguided and online retailer The Hut Group.  The league table also features UK businesses such as sportswear brand Sweaty Betty and flight search engine Skyscanner.

The 200 companies have created a combined total of new 27,000 jobs and generated £7.1 billion in overseas sales, averaging 39% per year international sales growth.

The International Track 200 is sponsored by HSBC and compiled by Fast Track, the Oxford-based research and networking events company.