Following on from the success of our persuasion and response workshops last year, we’d like to announce a fresh batch of workshops for 2019. Themes will cover a range of topics from psychology and creative to print and sustainability – aimed at both marketing and procurement professionals. We hope you’ll leave the sessions feeling energised and armed with new ideas to make the most of your budgets and boost your customer experiences. 

So, here’s a list of our workshops for this year… 

Maximise the creativity of your social and digital content

Take away ideas and inspiration on how to take existing content and repurpose through the use of motion, digital and social media. Through interactive sessions and breakouts, we’ll show you ways to bring even the driest of collateral to life, sharing insights into which format and platform could best suit your audience and how to maximise your marketing budget.

For more information on this workshop, please click here

How to work more effectively with creative agencies

This is an ideal workshop for anyone looking to refresh or perfect their understanding of the briefing process. It’ll cover briefing stages,understanding different types of briefs and working through a mock brief together.

For more information on this workshop, please click here

How make your print more sustainable

We’d like to share some wider facts about print sustainability as well as diving into how you can use the FSC logo in your marketing and comms. 

For more information on this workshop, please click here

Persuasion and response techniques for writing and design

This session will look at the evolution of advertising messaging and how persuasion, psychology and behavioural science techniques have aided marketers and advertisers in raising awareness and selling products and services.

For more information on this workshop, please click here

An introduction to print

As a marketing medium, print hasn’t been ‘cool’ for some time… well,we’d like to show you that it can be. This workshop will help you discover the possibilities of print and how you go about getting a print campaign off the ground. 

For more information on this workshop, please click here

If you’d like to register your interest, please drop us an email at marketing@theapsgroup.com. Make sure to include your name, company, telephone number and the session(s) you’d like to know more about.

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