APS Workshop Series 2019
Part of our Insight series
Over the next year, we’re hosting a series of interactive workshops crafted around current trends and challenges within the marketing and procurement industry, with themes covering everything from psychology and persuasion and creative to print and sustainability.
Hosted by our APS experts, these 90 minute interactive sessions will leave you feeling armed and inspired with fresh ideas that will guide your future marketing activity, with tried and tested techniques to help you make the most of your budgets and boost your customer engagements.
So, here's a list of our workshops...
How to work more effectively with creative agencies
Whether you’re looking to refresh or perfect your understanding of the briefing process, we’ll teach you everything you need to know to get the most of out of your creative agency, right from the beginning.
Persuasion and response techniques for writing and design
Learn about the evolution of advertising messaging and how persuasion, psychology and behavioural science techniques have aided marketers and advertisers in raising awareness and selling products and services.
An introduction to print
We’ll guide you through the possibilities of print and how this timeless medium can help you strengthen your next campaign or product launch.
Maximise the creativity of your social and digital content
Discover how you can bring existing content to life through the use of motion, digital and social media, extending the life of your campaigns and ultimately maximising your marketing budget.
How to make your print more sustainable
As print sustainability has become more important than ever before, we’ll be sharing the wider facts surrounding it and how to bring it in line with your brand’s purpose.
If you’d like to register your interest, please fill in the form below.